The Common Good hosted a special discussion with Frank Luntz, and Ari Melber on “Hot Politics”. Both Luntz and Melber have credibility for political insights at opposite ends of the political divide – and also down the middle and offered their insight.
Frank Luntz is an American political consultant, pollster, and “public opinion guru” best known for developing talking points and other messaging for various Republican causes. His work has included assistance with messaging for Newt Gingrich’s Contract with America, and public relations support for pro-Israel policies in the Israeli–Palestinian conflict. He advocated use of vocabulary crafted to produce a desired effect; including use of the term death tax instead of estate tax,and climate change instead of global warming.Luntz has appeared as a consultant or panel member on a number of television news shows, including The Colbert Report, Capital Gang, Good Morning America, Hannity, Hardball with Chris Matthews, Meet the Press, PBS NewsHour, Nightline, The O’Reilly Factor, Real Time with Bill Maher, and The Today Show. He has written op-eds for publications such as The Financial Times, The Los Angeles Times, The New York Times, The Wall Street Journal, and The Washington Post.