Joel Benenson – Obama’s political strategist and pollster- July 30th

Pollster and senior strategist for President Barack Obama, Joel Benenson, spoke at The Common Good on July 30th, 2008.

Thanks to Democratic Leadership for the 21st Century (DL21C), The Common Good was pleased to present a unique event with Joel Benenson, lead pollster and senior strategist to President Barack Obama.

On Monday, July 30 at 7pm, Joel Benenson shared his insights on his work on the President’s historic 2008 run, how the race is shaping up this year, and took a look at New York politics and the role of the women’s vote in the election this November.

This was a fascinating discussion from the pollster who crafted President Obama’s strategy for victory four years ago, and is seeking to repeat it again for this election.

About Joel Benenson:

Joel Benenson was the lead pollster and a senior strategist for President Barack Obama during the 2008 election, and he continues in that role today. He has also been a pollster and strategist for U.S. senators, governors and mayors from around the country. He played an integral role as a pollster for the DCCC in 2006, when the Democrats won back the majority in the House of Representatives. The team Benenson was on won eight of 10 races, including three in which incumbents were defeated.In addition, Benenson is the President of the Benenson Strategy Group, which he co-founded in 2000. His extensive experience, prior to his becoming a pollster in 1995, includes working as a political journalist for the Daily News in New York and serving as communications director for Gov. Mario Cuomo’s 1994 campaign. He was previously a vice president at the New York ad agency FCB.

During his career, Benenson has worked directly on research projects for some of America’s most prominent CEOs, including Procter & Gamble’s A.G. Lafley, General Electric’s Jack Welch and AOL’s Bob Pittman. He has also helped guide corporate clients through some of the most notable communication challenges in the past decade. He was the lead strategic researcher for Procter & Gamble’s launch of Olestra, the fat substitute; he was instrumental in helping AOL manage its capacity crisis in the late ’90s; and he helped a New York City coalition block Mayor Michael Bloomberg’s plans for an Olympic stadium in Manhattan.

Benenson is also the co-founder of iModerate Research Technologies, an innovative research company that uses highly trained moderators to conduct real-time surveys among online respondents. These one-on-one sessions provide deep analysis within quantitative surveys.

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